Actionable scientific neuromarketing insights
FaceReader Online provides actionable insights drawn from human behavioral patterns while safeguarding privacy and non-discrimination. Easy to learn and easy to get started. Tailored for professionals in advertising, market research, and UX design, our platform helps decode consumer responses to various initiatives and creations. By combining neuromarketing and responsible AI, you can make strategic and creative decisions that drive impactful results.
- No startup costs
- No payment info required
- Expert support available
Complete and flexible research tool
You are in charge! Whether you want to integrate with your existing survey tools or use our built-in question tasks, it is all possible. You can also easily connect with external participant panels or use our integrated participant panel for seamless data collection. There is a wide range of stimuli (videos, websites, images) that you can use in your experimental setup. Our platform enables detailed examination of individual responses as well as a wide array of advanced graphs for visualization. This level of control ensures you tailor your analysis to meet specific research needs, unlocking deeper insights from your collected data.
Participants
You can easily filter your participants to create subgroups and for each participant you can see how attentive and how expressive they were while interacting with your tasks.
Participant data
For each participant you can see to what extend they contributed to the group results of your tasks with quick and easy to understand descriptions.
State of the art accuracy on a wide range of metrics
When FaceReader pioneered affective computing, it recognized six basic emotions. Today, we’re able to train more intricate classifications and enable accurate behavioral measurements. Which means our latest version gives you the competitive advantage that comes with richness and depth of insights no one else can match. You can read about the validation of the technology on our dedicated facial coding and webcam eye tracking pages.
Generate professional reports with stunning visuals in just a few clicks
Besides customizable charting, our platform delivers a refined workflow to present your findings. Enrich your reports with a curated selection of insightful charts in a few clicks, saving you time and captivating customers. There is even an AI agent to take some of the work out of your hands and help create guided reports.
Gaze heatmap
Highlights
Impressions
Attention
Responsiveness
Circumplex model
Valence distribution
Other
Effortless flow
from setup to insights
Efficiently navigate from project setup to inviting participants to insightful analysis. FaceReader Online is designed for optimal ease of use and high-quality outcomes, saving time and enhancing data interpretation.
Fear you don’t have time to learn a new tool? With our full and flexible neuromarketing platform, you can launch your first project in just two weeks. Whether you’re a marketing expert or an academic, FaceReader Online makes it easy to get started and gather new insights.
Define your project
Invite participants
View results
Take a look around
