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Case Study Tag: advertising
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November 5, 2024
Imarklab’s study with FaceReader Online reveals how ads with positive emotional peaks outperform others, providing insights into effective ad strategies.
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March 8, 2024
Implementing FaceReader Online has enabled Ipsos to predict ad campaign success and optimize brand presentation in ads by analyzing engagement and emotional intensity, proving essential for both retaining existing customers and attracting new ones.