A Validated Attention Metric for Measuring Advertising Effectiveness
Marketeers can benefit from accurately measuring attention towards an advertisement. This is possible without eye tracking technology. Read more about the validated attention metric from FaceReader Online.
Exciting Complete Website Update: Enhanced User Experience and Metrics
We are excited to announce a major update. We completely restructured and enhanced our front and backend website. Read more about our usability improvements and our new metrics in this blog post.
Internal Payment update – More Options and Information
We have changed our payment processing provider from PayPal to Stripe and made some internal updates to improve communication.
New Functionality – Eye tracking
We are very happy to announce we have released a new functionality in FaceReader Online! It is now possible to use eye tracking to track where on the screen people are looking. Currently the beta version is available for everyone to use at no additional costs. Read about the basic steps and technology in this blog.
Important Update: New Pricing Model
We have simplified our pricing model and now also include yearly credit bundles.
Major Functionality Update: Usability Research
In addition to videos, you can now measure emotional responses towards questions and websites.
Our Updated Dashboard
In this blog post you can read about the changes we have made to the FaceReader Online environment.